Exciting Events Are Happening in 2015!
When a Good Story Turns Bad – Confronting a Crisis Ethically and Effectively
In a time of crisis, how can public relations professionals help a client remain open and transparent with the media and its audiences while keeping their organization in the best light possible?
Janet Kacskos, APR, Fellow PRSA, director of communications at Millersville University, and Debra Davis, public relations manager at Masonic Villages, will discuss how their volunteer work with a small local organization turned into a lesson in crisis communication and how they helped guide the organization’s leadership through the troubled times.
SHERATON HARRISBURG HERSHEY
4650 Lindle Road, Harrisburg, PA 17111
PRSSA member: $15
The PRSA Central PA Keystone Awards recognize
exceptional public relations programs, projects, campaigns and people.
Get recognized for your excellent work.
Our online submission process makes it easier than ever.
Submit your best work to the Central Pennsylvania PRSA’s 2015 Keystone Awards. The Keystone Awards recognize campaigns and tactics that best demonstrate the highest standards of public relations research, planning, implementation and evaluation.
We are looking for projects that show how you successfully addressed a communication challenge with creativity, professionalism, and resourcefulness. Central Pennsylvania has a large community of outstanding public relations professionals, and the awards are open to members and non-members.
Winning entries will be publicly celebrated at an evening awards ceremony in mid-November.
Mid-Atlantic District and Chapter Leaders Share Ideas at
2015 Leadership Rally
The PRSA 2015 Leadership Rally for chapter, district and section leaders provided attendees with a wealth of information. “The meetings and sessions offered many opportunities to network and share ideas with chapter leaders in our district,” said Liz Smith, APR, MBA, chair of the Mid-Atlantic District and president of the Central PA Chapter. Also, it was great for Kevin Gaydosh, APR, chair-elect of the district, and Smith to meet with many of the presidents and president-elects from chapters in the Mid-Atlantic District to learn more about their needs. The district is very involved in mentoring and supporting chapter leaders and members.
From left to right, seated: Kevin Gaydosh, APR, chair-elect Mid-Atlantic District: Sultana Fatima Ali, APR, president-elect National Capital Chapter; and Kimberly Ciesla, president-elect, Philadelphia Chapter.
From left to right, standing: Michael Brown Sr., president, Virginia Peninsula Chapter, Marc Apter, APR, president-elect, Central Chesapeake Chapter; Liz Smith, APR, MBA, chair of the Mid-Atlantic District and president of Central PA Chapter; Christine Brantley, president-elect, Hampton Roads Virginia Chapter; Andrew Ryan, APR, president-elect, Richmond Chapter; and Leon Tucker, president-elect, Delaware Chapter.
On Friday, April 24th, our Chapter orchestrated a new program called PR For A Day connecting volunteer members with nonprofits throughout the region.
More than 15 chapter members partnered with nonprofit agencies in their communities for a day to donate their experience and skills in public relations and marketing efforts.
Telling Your Company’s Story in the Digital Age
Wednesday, May 13
Joy Beachy, the “Marketing Maestro”
Spring Event Featuring Baltimore Ravens’ Vice President of Public Relations—A Big Success
PRSA Central PA leaders with York College PRSSA leaders
Liz Smith, President of PRSA Central PA Chapter and and Chair of PRSA, Mid-Atlantic District with Alexa Cohen, President of PRSSA York College Chapter
Kevin Byrne, Baltimore Ravens with Students
Kevin Byrne with Super Bowl Ring
Kevin Byrne with students
Kevin Byrne shares insights
Diana from Elizabethtown College tries on Super Bowl Ring
A. Liz Smith's hand with Super Bowl Ring
A. A group photo with pros and students with Kevin Byrne
At our March member and student event, Baltimore Ravens’ Kevin Byrne, senior vice president of public and community relations, shared his insights and experiences about the Ray Rice controversy and how he and his team managed this crisis that received worldwide attention. Read more…
Chapter members judge Kentucky awards program
Six members volunteered their time to judge entries from the PRSA Thoroughbred Chapter. The judges met at the County Commissioners Association of Pennsylvania in Harrisburg on Tuesday, March 24, to review entries from the Kentucky-base chapter.
Speaking of awards, it’s not too early to start thinking about projects you would like to enter in the 2015 Keystone Awards. The deadline will be in late September or early October, but look for details on this year’s program in mid-May.