2020 Keystone Awards

Are you a SuPeR Hero?

Communications professionals are up against a new villain: the COVID-19 pandemic.

Luckily, we all have a suPeR power to help communicate – whether with the media, our internal teams, our stakeholders, our communities, our volunteers, our donors, our social media followers, our clients via digital or other platforms, and with legislators. There are so many audiences who need information!

We might not have the ability to fly or be invisible, but we do have our own suPeR power to communicate through social media campaigns, crisis communications, internal communications, and so much more.

KAPOW! That makes you a COVID-19 communications suPeR hero.

Take your suPeR hero work and showcase those programs and tactics by earning recognition for your efforts!

Submit these worthy projects – whether from the midst of this novel coronavirus crisis or the month before it (must be work completed from Sept. 2019 on) in our 2020 Central PA PRSA Keystone Awards!

We’re looking for work from newsletters to an overall PR program, from media placement tactics to corporate branding, from internal communications to videos. See list of entry categories here.

PRSA is one of the most well-respected communications organizations in the nation, and PR and communications professionals across Central PA have been pulling out all the stops to manage communications during this pandemic (and before!). Build your personal and company brand by entering those suPeR programs and tactics!

Entries are simple:

  • Abstract summary (3 to 5 lines)
  • Main summary outlining the research, planning, execution, and evaluation (two pages maximum).
  • Support materials (Five samples maximum)
  • Entry fee

Check out our full submission guidelines, with tips and tricks as well as the scoring rubric:

Deadline: Friday, October 2, 2020

Central PA PRSA Members $75

Non-members, $80

Students, FREE, multiple entry discount $5/entry

There will be no deadline extensions

Each entry must have been completed or produced between September 1, 2019, and August 31, 2020.

2020 Keystone Award Celebration

Winning entries will receive the spotlight at our annual awards event Tuesday, November 17, with lunch and a speaker as well as award presentations. Watch your email and the Central PA PRSA website and social media channels for details.

Thanks to our sponsor.


Central PA PRSA © 2014 Frontier Theme