Meet Holly White
Yes, she was born at Christmastime. But not at the North Pole.

Holly has been involved in our chapter for about six years – first as a member of the Awards Committee, then taking on leading the committee, which she still does today, and the past two years as President-Elect. She helps with programming as well, and likes to help with membership engagement and communications. It works out well that she’s this year’s chapter president, with her hands in so many buckets.

Her career has included stints in journalism, healthcare communications, agency PR leadership, engineering and construction corporate and internal communications, and digital marketing.

Holly most loves to solve puzzles, whether it be writing the best piece of content, web coding, video editing, or brainstorming a communication strategy.
She currently leads the marketing and communications efforts at Domani Wealth, a Lancaster-based wealth management firm with offices throughout the region. She has her hands in traditional advertising, media relations, content management, video production, social media growth, digital communications, and business development support.

Outside of work, Holly mostly chases her four elementary-aged children (she rarely remembers all of their names at the same time so we won’t list them here), intermingling home improvement and gardening projects at her 1879 manor house and sometimes going for a run in the neighborhood. She is dedicated to always learning more, whether its current news or weird facts.

Meet Jeff Wirick
PRSA Central Pennsylvania’s director on its board of directors

Jeff Wirick recently joined the chapter’s leadership as a director on its board of directors. He also manages the chapter’s social media accounts on Facebook and LinkedIn.

He has held a variety of roles in his 20-year communications career, from journalist to digital marketer to adjunct professor.
Some of his most memorable times in journalism came when he covered the Duke and North Carolina basketball teams in the Final Four. He transitioned to public relations and corporate communications in 2009, with most of his experience coming in health care and association management.

After serving as social media and media relations lead at the Pennsylvania Medical Society, Jeff joined the team at Marketing Works in January 2021 and manages a variety of marketing campaigns for health care clients.

Jeff has been driven throughout his career to tell great stories and keep up with changes in communications technology and strategy.

Outside of work, Jeff is an avid runner, reader, and traveler. Jeff and his wife, Betsy, have been fortunate to travel to Europe, Turkey, China, and all over the U.S., although most of their time and energy these days are spent with their sons: David, 6, and Jon J., 5.